When you work at a school library, you are constantly working to keep students engaged: in reading, in education-based software games, effective search engines, platforms and apps. We are savvy enough, as modern library information technology specialists, to be happy with ANY attention or foot traffic, and it behooves us to be up with all the cultural trends.
There hasn’t been a more universally loved or enjoyed trend as Pokémon Go in a VERY long time. I love it because my now 16-year-old-son who used to LOVE playing and collecting Pokémon ten years ago, now loves this modern upgrade. I have noticed most of the people obsessed with the game are intrigued in part by the nostalgia. And parents, happy their children are disconnected from PS4 and XBox are echoing a sentiment something like “Well, at least they’re getting outside!!”
What has put libraries in the forefront of Pokémon Go is that community gathering places, like libraries, are programmed to be “Gyms” for Pokemon battles. They often have a high concentration of more valuable Pokémon as well as upgrades and other tools (Like “razz berries,” Which help capture the more powerful, slippery Pokemon.)
Here’s some examples of tweets sent by bookstores which are, not surprisingly, totally cool with any publicity and traffic:
If we are in the patrons’ worlds at the time, they will remember! If you are gracious and enthusiastic, they will remember when it is time to hang out, or when the Pokémon Go servers are down (which has happened often) maybe they are more likely to come and check out a book with us! Also read the LA Times article below, it’s just the best!